New Innovative ‘Water Drops’ Holographic Polyester Film

When it comes to retailing your products, how do you make your product stand out amongst all the competition on the shelves?  Using different labelling effects may just help do the trick.

At Royston Labels, we are now offering a new holographic face material called ‘Water Drops’. The film is produced by laminating a metallised polyester film carrying the microembossed holographic face material, which results
in the water drops effect. This is effective as it can catch your customer’s eyes and cause them to look in the direction of your product.

Royston Labels can decorate this material using all of its different printing technologies and decoration techniques to visually enhance impact.

One of the many possible applications of this label could be car products or products that come into contact with or are used on wet services.

For further information and a sample, please call our sales department on 01763 212020 or you can email us at sales@roystonlabels.co.uk.

New regulations on food labelling - are you compliant?

From the 13th December 2014, new allergen labelling laws came into effect for food businesses (including street food and mobile catering) in the UK. The new piece of European legislation is called the Food Information for Consumers Regulation (EU FIC) and it changes the way allergen information appears on labels and on food that is pre-packed, sold loose or served when you are eating outside of the home.

You can find detailed Department of Health guidance on creating a front of pack (FoP) nutrition label for pre-packed products sold through retail outlets here.

With the introduction of new labelling regulations, some companies in the food industry may find that their current label printing capabilities are not able to provide properly compliant labels for packed and processed foods. As information such as country of origin, nutritional information and allergens is now mandatory, it is important that this information be highlighted in such a way to make it stand out on the label.

At Royston Labels, we can help assist and give your company advice to ensure that your products will meet with these new regulations.

For more information, please call the sales team today on 01763 212020.

Welcoming new starters at Royston Labels

To reflect our ongoing expansion, a big welcome to two new starters at Royston Labels: Steph Warner joins as a Business Development Manager and Sharron Page joins as a Sales & Marketing Executive.

Steph brings with her over 20 years experience in the packaging and label printing industry. With a strong project management background and technical and repro knowledge, she is looking forward to complementing Royston’s business development focus in helping to drive future growth. Steph firmly believes that the label should be innovative and be part of the product to increase brand awareness.

And Sharron takes responsibility for the marketing and development of sales for the company. In addition to strategic business development responsibilities, she will be overseeing research, direct mail and email campaigns and trade shows. With a sales & marketing background from the dentistry industry, Sharron is lookingforward to a new challenge and learning all about the labelling industry.

We wish them both well in their careers at the company.