Tuesday, 24 June 2014

Not Just a Pretty Facestock

It’s not just labels that we manufacture with expertise here at Royston, our product offering also includes sachets. Sachets are convenient and economical, and they can be a beautiful product marketing tool. We recommend you consider using them if you’re after…
  •  A fantastic form of presentation and product display. Sachets make a great compliment to an existing range
  •  The ability to offer samples to consumers, and promote returning business
  •  A means to encourage your customers to buy less, more often
  •  Increased control of your product portions and amounts

Find out more about our work, or contact us.

Tuesday, 17 June 2014

Welcome Andrew Lazarus

Our new Studio Manager Andy is the latest addition to the Royston Labels team, and we're thrilled to have him on board. Andy's experience and technical know-how is going to stand him in good stead in our busy environment - he brings with him specialist knowledge of colour, foiling and delivering brand consistency.

Our reprographic studio is where we transfer even the most intricate label designs to printing plates and screens, and where the label proofs are made. We carefully and faithfully reproduce label artwork, to bring our customers’ label designs to life in the most spectacular way!

Andy will be heading up our expert repro team, and taking on the challenge of upscaling the entire studio set-up when we reclocate all our operations later in the year. Exciting!!

Find out more about our team here: http://www.roystonlabels.co.uk/why-royston-labels/our-team

Wednesday, 11 June 2014

10 Years of Wrapeel™ Labels

We’re celebrating ten years since the birth of our trademarked Wrapeel™ labels.

These little beauties are used by many leading brands, helping them to fit all their product information on their packs. (We now manufacture more than 22 million Wrapeels per year!)

Wrapeel™ labels are a combination of full-wrap and peel n’ read labelling formats, where the ‘booklet’ part of the label stretches all or part way around the component (usually a tube, bottle or tub).

These labels offer a beautiful and functional means to add information without compromising on design, and we can decorate them just like a normal, flat label. Perfect!

Find out more about our work here: http://www.roystonlabels.co.uk/why-royston-labels

Wednesday, 4 June 2014

Cold Foil Class

Cold foiling can be one of the most spectacular labelling effects – an indulgent way to bring label designs to life, and add a touch of luxury.

The level of fine detail that we can achieve is second to none, and we can add metallic foil in almost any colour (though we typically find that various shades of gold and silver are the most commonly requested).  Bronze is another striking foil that seems to be growing in popularity, and can give a chic or rustic look on pack.

Heritage and lux products in particular can benefit from this opulent form of decoration, which adds a definite point of difference on the shelf. Cold foils can deliver and even greater impression when combined with a matte background (see image), as the differing textures convey a beautiful, premium finish.

If you would like to see some of our cold foiled labels in the flesh, you can request a sample pack via our website.