Thursday, 27 March 2014

Making Cosmetics Show Review

We’re back in the office now after two busy days exhibiting at Making Cosmetics in the Ricoh Arena. We had a great time, and really value the opportunity to demonstrate our labelling expertise, and to showcase some of our finest products.

This year we showed Ren, Dr Organic and Josh Wood on the stand, along with several other beautiful examples. Our fragranced labels, which always spark interest, attracted a lot of attention, as did our beautiful soft-touch innovations.

The cosmetics sector is where we have specialised labelling skills. We’ve done so much R&D with our clients over the years, and delivered the highest quality labelling results. Overcoming the packaging challenges presented by the personal care industry means we have a bank of proven knowledge, solutions, and expertise, ready for our customer’s disposal!

We’ve seen a huge uplift in demand for ultra-clear labels and ‘no-look’ labels in recent months, and this was very much the case at Making Cosmetics. We also had a lot of enquiries for foiled labels, and those with a tactile finish. 

Our advanced printing capabilities allow us to include multiple types of decoration, like those mentioned above, in the same print run. We’ll be happy to tell you more about this, so please feel free to get in touch.

Thursday, 20 March 2014

Environmentally Viable Label Materials

We’re committed to offering self-adhesive labels that are sustainably sourced, recyclable and economically viable. We now have over 300 FSC certified materials in our portfolio, including wine labels and filmic materials.

What is FSC certification?

The Forrest Stewardship Council (FSC) was established independently in 1990, when concerns about accelerating deforestation, environmental degradation and social exclusion reached a peak. The organisation went on to establish a system that could credibly identify well-managed forests as the sources of responsibly produced wood products.

FSC runs a global forest certification system with two key components: Forest Management and Chain of Custody certification. This system allows us as consumers to identify, purchase and use label materials that are produced from well-managed forests.

What does this mean for our customers?

Sustainability and ethical packaging is a priority for many of our customers. Our environmental policy of offering recycled, recyclable, biodegradable and thinner self-adhesive labels supports their greener packaging initiatives. This in turn can improve sustainability and reduce our impact on the environment.

We are also actively committed to:
  • Reducing manufacturing waste
  • Implementing greener, more efficient working practices
  • Searching for more environmentally friendly products and printing techniques
  • Working closely with suppliers who can demonstrate their commitment to the environment

Thursday, 13 March 2014

Soft Touch Labelling Innovation

Our exciting new material enables printed self-adhesive labels to feel soft, and silky to the touch – it provides an opportunity for brands to make their products stand out by appealing to more of their customers’ senses.

This technology can be used to enhance any label design, as we can combine it with clear or solid base materials, and an array of printing techniques. In addition, soft-touch can be applied with very minimal impact on the overall thickness of the label (something which wasn’t possible until now).

Soft-touch labels are fabulous when used on glass bottles because of the contrasting textures - the glass is cold and hard, while the label is warm and soft. This differentiation really helps engage customers.

As well as the clear soft-touch material, we have a beautiful metallic variant and a modern black available in our range. Click here to ask for more information.

Watch out for us at Making Cosmetics 2014

We are going to be exhibiting at Making Cosmetics for the second year in a row, and demonstrating how self-adhesive labels are a most dynamic and beautiful option for cosmetic product packaging.

There will also be plenty of seminars, workshops and demonstrations at the event, which is geared around developing, sourcing, manufacturing and outsourcing cosmetics and personal care products. The organisers say that it provides an opportunity to see what’s available on the market, discuss key issues and come away with clear approaches in mind.

We'll be showcasing our advanced ultra-clear labels, our gorgeous foiled labels and many of our other labelling capabilities. Come and visit us on stand 220 to find out more! Making Cosmetics is at the Ricoh Arena in Coventry, on March 25-26.